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Starship is one of the most iconic rock bands from the eighties, having recorded several of the decade’s biggest anthems, including “We Built This City”, “Nothing’s Gonna Stop Us Now” and “Sara.” While the band’s history goes back to the sixties, the incarnation still performing these hits today was started in 1981 when Mickey Thomas joined Paul Kantner and Grace Slick to form Jefferson Starship. Mickey Thomas took the reins in 1992 and has been touring relentlessly since.


+ONE was in charge of content strategy, short-term social media management and collaborating with Retro Active Ventures on digital brand strategy for Starship.


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